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cookie statement

Cookie Statement

This Cookie Statement relates to the use of cookies and other techniques such as (web) beacons on our websites / ('Website').

In this Cookie Statement we explain what cookies are, what we use cookies for and which specific cookies they are. We also explain how you can accept, refuse or block the use of cookies and how you can delete (already) placed cookies. Because we attach great importance to your privacy, user-friendliness and transparency about the use of cookies, we advise you to read this Cookie Statement carefully.

Who is responsible?

N.V. Nederlandsch Octrooibureau, NLO Shieldmark B.V. and NLO bv act jointly under the name NLO and are jointly responsible for the processing of your personal data and the use of cookies on the Website.

What are cookies and what do we use cookies for?

A cookie is a small (text) file that, when visiting our Website and/or Flash applications, is sent along and stored on (the hard drive of) your device by your browser. A cookie contains data, so that you can be recognized as a visitor every time you visit the Website. That makes it possible to set up the website specifically for you and/or to facilitate the provision of our services.

With the help of these cookies, we track, analyse and use your experience of our Website and try to optimize it where necessary. We also use cookies to provide social media features and to analyse our website traffic. We also share information about your use of our Website with our partners for social media and analysis. These partners may combine this data with other information that you have provided to them or that they have collected based on your use of their services.

With the help of these techniques and the stored information, we can, among other things:

  • analyse how our Website and the services offered on it, such as our podcasts, are used and make improvements based on this;
  • recognize which device you are logging in with.

The cookies we use will never result in unwanted calls, spam by e-mail or post. Your (e-mail) address or telephone number is never stored by means of the cookies we use. We would therefore like to stress that cookies we use are also safe for you to use.

Which cookies do we use?

We use different types of cookies:

  • Functional cookies: These are necessary cookies that help make our Website more usable, by enabling basic functions such as page navigation and access to (secure parts of) our Website. Without these cookies, our Website cannot work properly. The use of these privacy-friendly cookies does not require your explicit consent. However, we will inform you about this in the cookie notification.
  • Analytical cookies: These cookies are used for statistical purposes and to understand how you use our Website, by collecting and reporting data anonymously. These cookies measure how you use our Website by keeping statistics. The use of these cookies does not require your explicit consent. However, we will inform you about this in the cookie notification.
  • Tracking cookies: These cookies are used for marketing purposes, among other things. This allows us to analyse your surfing and search behaviour and to find out whether you have visited, in addition to our Website, other websites from our network. The use of these cookies requires your explicit consent. You give this consent in the cookie notification, by ticking the button with the text 'accept'.

Please note: Tracking cookies can be used to keep track of which pages you visit, in order to build a profile of your online surfing behaviour. This profile is also built on the basis of similar information obtained from your visits to other websites. The profile that is drawn up will not be linked to your name, address, e-mail address and other contact details as known to us.

Google Analytics

We use Google Analytics as a statistics program to process information from analytical cookies. The statistics teach us how our Website is visited, what good and less good content of our Website is and how effective our Adwords ads on Google search result pages are. With this information we try to improve our Website. When we use Google Analytics, data is shared with Google. But don't worry; your IP address will be anonymized and no other personal data of yours will be processed and/or shared with Google.

Google uses this information to keep track of how our Website is used, to provide reports on the Websites to us and to provide its advertisers with information about the effectiveness of their campaigns. Google may provide the information shared with it to third parties if Google is legally obliged to do so, or insofar as third parties process the information on behalf of Google. We have no influence on this. We have not allowed Google to use the obtained analytics information for other Google services.

The information shared with Google is stored by Google on servers in Ireland or the United States of America (USA). For Ireland, the GDPR is applicable and your privacy is thus guaranteed. For the USA,  the GDPR requires companies to comply with certain conditions before personal data can be transferred to them. To comply with this requirement, Google uses Standard Contract Clauses for relevant data transfers. Google also strives for a legal basis for data transfers in accordance with applicable data protection laws. This means that there is an appropriate level of protection for the processing of personal data and that the sharing of personal data with Google is currently permitted according to the GDPR.

How can cookies be accepted, refused or blocked?

By law, we may store cookies on your device if they are strictly necessary for the use of our Website. For all other types of cookies, we need your consent. During the (first) visit to our Website, you will be informed about the use of cookies. In the cookie notification we give you the choice to accept, refuse or block (tracking) cookies.

  • Accept: By accepting cookies, you agree to the placing of cookies on your device. At the same time, we place functional and analytical cookies on your device, so that, among other things, you will not receive a cookie notification again on a subsequent visit to the website.
  • Decline: You can choose to refuse cookies by refusing the cookie notification. By refusing, you indicate that you do not accept cookies. We will therefore not place them on your device and limit the use of cookies to privacy-friendly functional and analytical cookies.
  • Blocking: If you do not want cookies at all, you can block the use of cookies in the settings of your browser. We think that would be a shame, as statistics on the use of our Website provide us with valuable insights.

Please note: Blocking and/or refusing cookies does not have far-reaching consequences for your use of our Website. However, certain parts and/or the content of our Website may be less or no longer accessible to you.

How can cookies be deleted?

If you decide that you want to delete cookies already placed, you can easily delete them via your browser. To do this, use the links below for a guide to your browser.

Please note: Cookies may retain data, such as an automatically logged-in account, from other sources than our Website. Therefore, consider whether you may lose access to an account from/on another website/platform by deleting cookies.

Social media buttons and third-party cookies

On our website you will find a number of buttons that link to other websites and social media platforms, such as Spotify, Google Podcast, Soundcloud, Apple Podcasts, Facebook, Instagram and LinkedIn. The purpose of these buttons is to access our podcasts and promote ("like") or share our Website on those other websites and/or social media platforms. These buttons work by means of pieces of code with which, among other things, cookies that originate from those third parties are placed. Although we have carefully selected these websites and social media platforms, we cannot be held responsible for the use of your (personal) data by the organisations behind those websites and social media platforms. We advise you to consult the privacy and/or cookie statement of the relevant website or social media platform you visit.

Questions or complaints?

If you have any questions or complaints about the use of cookies or about our Cookie Statement, please contact us via telephone number +31 (0)70 331 25 00 or


We reserve the right to make changes to this Cookie Statement. Therefore, please consult this Cookie Statement regularly for an update of our cookie policy. The current version of this Cookie Statement was last modified on 1 March 2021.